Digital Watermarking as a means to protect against Copyright Infringement
March 7, 2011
Copyright ©
Digital watermarking refers to the practice of embedding specific visible or invisible information into a digital signal or multimedia product such as a video, image, graphic or audio file. The idea behind digital watermarking is to deter others from changing the file, and copying or using it in an unauthorised manner.
Watermarking was first used in 1282 when specific paper had watermarks embedded.
With visible digital watermarking, the information is fairly easy to distinguish in the image or video. It can be the name of the company and a copyright notice as well as a warning not to copy.
The watermark is normally part of the picture and can include an application which makes it possible to identify any attempt to distort or remove the digital watermark from the video or image. It can also be invisible where the user cannot easily detect the inclusion of the information that is hidden in the medium.
In essence then, digital watermarking hides information to ensure that a party can show ownership if the work is spotted somewhere else where it has been used without proper authorisation to do so. It is also used to prevent unauthorised copying and usage of digital products.
Digital watermarking is often used in broadcast monitoring, source tracking, and secret communication, in addition to copyright protection on the Internet.
Digital watermarking has certain characteristics including the ability to show ownership, prevention of the removal of the digital watermarks from the multimedia, permanency ensuring that even after several steps to remove the marks, that the marks should still be visible, and detection which is an algorithm to detect any attempts to remove the marks. Where the digital mark is visible, it is called a robust mark and where it is not easily visible it is called imperceptible.
Contact us at Smit & Van Wyk Intellectual Property Attorneys for legal guidance regarding the usage of digital watermarks as a means to prevent copyright infringement on multimedia works.
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Guidance from South Africa Copyright Attorneys
April 7, 2010
Copyright ©

Never think that if a book is in a library and you use the library copier to copy part of the book, that you have not committed copyright infringement.
A few guidelines regarding copying are shared by South Africa copyright attorneys to help you avoid copyright infringement. Libraries and archives can only duplicate published work for reference purposes.
The works cannot be put on the reserve shelves for patrons or students as the law states that work can only be copied for private use. Libraries have the right to do so for reference purposes and not to distribute information.
Even part of a book copied and distributed will constitute copyright infringement. If you need help in preventing copyright infringement at your company or educational institution contact the Smit & Van Wyk South Africa copyright attorneys.
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- Copyright for Cinematographic Film
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Publishing Agreements
April 7, 2010
Copyright ©
As a writer you will want the benefits that come from owning copyright on your work.
If however, you plan to get the work published you will have to enter into copyright and publishing agreements with the publishing house. As such you will require the assistance of Pretoria copyright attorneys such as Smit & Van Wyk.
First time published authors often fall into the trap of signing agreements where all rights on the work go the publisher, with little or no scope of self marketing for the author.
It is even possible to commit copyright infringement on your own work if you have signed away all the rights.
Get the help of experienced Pretoria copyright attorneys such as Smit & Van Wyk for the reviewing of agreements with publishers before signing any agreements.
Copyright Articles
- Copyright for Cinematographic Film
If you want to register copyright on a cinematograph film in South Africa, you will have to complete a copyright application… - Copyright Infringement on the Internet
Too many amateur photographers make the mistake of thinking that any photo they upload to the internet will automatically… - Software Copyright
Once the computer program is created in a material form, the work is instantly subject to copyright… - Copyright in South Africa
There are two principal international copyright conventions, the Berne Convention and the Universal Copyright… - Cinematograph Films Copyright Registration
The only form of copyright which can be registered in South Africa, is copyright in a cinematographic film… - USA Copyright Registrations
In the U.S copyright registrations can be filed through the United States Copyright… - Copyright Facts
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Copyright Lawyers
January 8, 2010
Copyright ©
If you are looking for an expert Gauteng copyright lawyer, then look no further than Smit & Van Wyk Incorporated.
We are a specialist South African legal practice dealing exclusively with intellectual property law, which includes matters related to copyrights.
We will be able to advise you on how to ascertain the validity of copyright protection on a specific piece of work, calculate how long the copyright will still be applicable for, as well as determine who the author and/or owner of the copyright is. We are also more than capable of handling cases concerned with copyright infringement.
As a leading Gauteng copyright lawyer, we ensure that we are always up to date with the latest legislation.
At Smit & Van Wyk Incorporated we are not only passionate about the work we do, but also about looking after your best interests.
Contact Details for Smit & Van Wyk:
Tel:
+27 (0) 12 349 7800
Fax:
+27 (0) 86 619 0493
E-mail:
enquiries@svw.co.za
Physical Address / Courier:
Block A Apex Corporate Park
Quintin Brand Street
Persequor Technopark
Meiring Naudé Avenue
Pretoria
0184
South Africa
Copyright Articles
- Copyright for Cinematographic Film
If you want to register copyright on a cinematograph film in South Africa, you will have to complete a copyright application… - Copyright Infringement on the Internet
Too many amateur photographers make the mistake of thinking that any photo they upload to the internet will automatically… - Software Copyright
Once the computer program is created in a material form, the work is instantly subject to copyright… - Copyright in South Africa
There are two principal international copyright conventions, the Berne Convention and the Universal Copyright… - Cinematograph Films Copyright Registration
The only form of copyright which can be registered in South Africa, is copyright in a cinematographic film… - USA Copyright Registrations
In the U.S copyright registrations can be filed through the United States Copyright… - Copyright Facts
The general rule is that the author / writer / photographer / creator is the first owner of copyright…
Copyright Lawyers | Intellectual Property Law
September 28, 2009
Attorneys
Copyright lawyers are the lawyers who will assist you if you have any issues whatsoever regarding copyright of any of your works of the mind.
Copyright is intellectual property and may be transferred, sold, licensed or lent to another person or entity in much the same way as any other property.
However, in order that your rights are protected in the correct way, copyright lawyers should be used to draw up the appropriate agreements.
Copyright is a specialized area of intellectual property law and should there be any confusion you should consult with and take the advice of copyright lawyers.
Copyright Articles
- Copyright for Cinematographic Film
If you want to register copyright on a cinematograph film in South Africa, you will have to complete a copyright application… - Copyright Infringement on the Internet
Too many amateur photographers make the mistake of thinking that any photo they upload to the internet will automatically… - Software Copyright
Once the computer program is created in a material form, the work is instantly subject to copyright… - Copyright in South Africa
There are two principal international copyright conventions, the Berne Convention and the Universal Copyright… - Cinematograph Films Copyright Registration
The only form of copyright which can be registered in South Africa, is copyright in a cinematographic film… - USA Copyright Registrations
In the U.S copyright registrations can be filed through the United States Copyright… - Copyright Facts
The general rule is that the author / writer / photographer / creator is the first owner of copyright…





