“According to News24, Kulula has “all but hijacked South African Airway’s (SAA) recognizable branding” for their fleet. The question that comes to mind is whether Kulula has perhaps in fact “hijacked” SAA’s recognizable branding. If you compare the branding of the new Kulula fleet with SAA’s current branding, at least the following unlawful acts come [...]
Once again South Africa finds itself in a dispute over the Rooibos Geographical Indication trademark. A French company is trying to register the trademark “Rooibos” in France, and will be able to do os if the South African government doesn’t register the Geographical Indication for Rooibos. Rooibos is a member of the legume family of [...]
Check out the Smit & Van Wyk Facebook page and take part in the Trade Mark Application give-away competition! All you need to do is LIKE our Facebook page, SHARE the competition, and tell us what makes your brand special, then you can win a Single Class Trade Mark Application! Competition closes end of January [...]
A Trademark is anything which is used in trade to distinguish your goods or services from the goods and services of others as long as it can be represented graphically. Examples of possible Trademarks: Trademark examples: words / names / company names / product names / logos / slogans / letters / container shapes / [...]
Smit & Van Wyk, Inc. trade mark attorneys offer a quick 5 step solution to registering your trade mark. Applying for a trade mark has never been so easy! Please visit the following page for the official 5 steps trade mark registration information: HOW TO REGISTER A TRADEMARK! Any information or images supplied will be [...]
Trade Marks refer to a brand name, company name, slogan or logo. A Trade Mark identifies the services or goods of one entity and distinguishes it from another. Trade Mark examples include: Brand Name – Google, iPad, Facebook, Pepsi Slogan – “simpler, better, faster” (Standard Bank), “so good” (KFC) Logo – Colonel Sanders (KFC), Bunny [...]
To avoid trademark application problems get the help from an experienced trademark law firm. The law firm will do a trademark search to determine that there is no record of a similar trademark registered, pending or in use in the same classes that you want to register you trademark. The lawyers of the firm will [...]
We live in a day and age where literally thousands of brands are all competing against each other for the consumer’s attention. With such a clamorous attack on the senses, you need to find a way for your product to be easily identified. This is why trademarks are so important. They create an easily recognisable [...]
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