How to File a Trademark

A registered trademark represents the mark that distinguishes your products / services from others. Trademarks are filed with the intellectual property office in Pretoria an will be subject to certain requirements. A trademark may be filed by a qualified trademark...

TM Registration

A TM registration (trademark registration) may be done by a qualified trademark attorney or trademark practitioner. When a trademark (Name, Slogan, Logo, Shapes, 3D Marks, Colours) has been registered, competitors may not use your trademark, or one that is confusingly...

How to Register a Trade Mark

Register a trade mark that uniquely identifies and distinguishes the products and services for which it is used. You can register a trade mark under the regulations of the South African Trade Marks Act No. 194 of 1993. The mark may be renewed indefinitely every...

Trademarks: Getting Started

1. Trademark Search and Filing Procedure for South Africa The main function of a trade mark is to distinguish the goods and services of a proprietor in the trade from other goods and services. Statutory trade mark protection will afford the proprietor the right to...

Brand Names to Distinguish Products & Services

Brand names are used to identify and distinguish specific products, services or company names from that of competitors. Brand names can be in the form of signs, symbols, slogans, names, shapes and colours combined with any of the above to create a unique...

Trademarks

For most businesses, trademarks play a very important role, as it is the mark by which the public recognises their brand, product or service. Without trademarks, it will be virtually impossible for consumers to identify various products on sight only, as this mark can...

Trademark Filing Procedures

It is important to note that although trademark filing procedures can be followed that the application for registration may not necessarily be successful. The reasons are that there may already be a similar trademark registered or that the application does not meet...
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