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Trademark Domain Names

Intellectual Property

Does South Africa trademark laws extend to domain names?

The Internet has opened a whole new minefield for copyright and trademark infringements. The South Africa trademark laws can also be applied to domain names on the Internet, provided that the domain name is a registered trademark. It is not that simple to get a domain name registered as a trademark, but it is possible. You may very well find that your domain infringes on the trademark rights of another domain name owner. If a company such as a soft drink beverage maker has a specific brand associated with its drinks the company may wish to also register their domain as a trademark to prevent any possibilities of another company using a similar name to confuse users. With no regulatory body to enforce the South Africa trademark laws on domain names, many such infringements can take place.

Transferring a Trademark

Trade marks can be transferred through assignment – in other words, trade marks may be bought or sold like other commodities. Alternatively, you may wish to license your trademarks to another manufacturer, who will then pay royalties for the use of your trademarks. A trademark, like a patent, may even be hypothecated to serve as security.

Trademark Duration

Once a Trade Mark is registered in South Africa, it needs to be renewed every 10 years to stay in force. However, provided you continue renewing your trade mark registration in South Africa, your rights to the trade mark may last indefinitely. A registered trade mark can be protected forever, provided it is renewed every 10 years upon payment of the prescribed renewal fee. If your registered trade mark has not been used in South Africa for a continuous period of 5 years, another person may apply to have it removed from the Register.

Posted on 19 March 2010
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Smit & Van Wyk deals exclusively with patents, designs, trademarks, copyright and plant breeders’ rights in South Africa. Our team of Intellectual Property attorneys have the knowledge, experience and resources to give expert legal advice regarding your Intellectual Property portfolio. We can assist with the protection, prosecution and enforcement thereof. It is our mission to provide unparalleled service to our treasured clients by developing dynamic solutions which are tailored to suit individual Intellectual Property needs. The key to achieving this lies with our vibrant people, who are eager to go beyond the call of duty.

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